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Social Media

5 social media trends of 2018

To say that social media is a small part of our lives is an understatement. Platforms like Facebook, Instagram, Twitter, and Snapchat are now integrated into our lives like never before. But what’s next? Can social media’s involvement go any further? These upcoming trends certainly point toward it. Read on to learn more. The boom

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Facebook Messenger: What’s New?

Over 330 million consumers connected with small businesses via Facebook Messenger in 2017 alone, so it\’s evident that the ‘phone call’ era is coming to a close. Since consumers now want constant, immediate online connectivity with their local car dealership, pizza joint, and other local businesses, it is only fitting that Facebook Messenger’s latest feature

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Facebook faces devious adware

When you receive an email from an unfamiliar source urging you to click on a link or download a file, it’s easy to send it straight to the bin due to its spam-like nature. It’s a completely different story when the message is sent via Facebook Messenger by one of your friends. Such is the

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How to create engaging content

With 4.75 billion pieces of content shared on Facebook and 500 million tweets shared every day, harnessing crucial social media data is becoming an increasingly monumental task. Businesses need to leverage social media in order to deliver relevant and personalized content to customers. You can make it happen by taking these four steps: Identify what’s

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Marketing your SMB with Pinterest

Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, and here are some tips

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