Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand\’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here\’s the best strategy. Don’t engage site or users directly Don\’t send emails demanding to have […]
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Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately. Tape backups are the best DR solution Backup tapes are physical objects that deteriorate over
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The volume of malicious cyber attacks is increasing every year. Although many companies use the latest network security systems, they aren’t immune to the hackers’ favorite strategy — social engineering. Unlike malware, social engineering tricks people into volunteering sensitive data. Here’s what you should know to protect your business. Phishing This is the most frequently
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Facebook isn’t worth over $480 billion because people use it for just selfies and political rants. Businesses of all sizes and from all industries are using it to attract and engage customers, and yours should too. Aside from purchasing targeted advertisements, there are a host of free strategies to generate business with your SMB’s Facebook
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Avoiding malware and online scams takes a lot of work. You have to treat every email with suspicion, manage a long list of convoluted passwords, and avoid public WiFi networks. Ideally, you follow several other cybersecurity best practices, but many users don’t believe they’re worth the time. If you’re one of those people, here are
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More money with less investment — that’s the dream, right? Counterintuitive as it may seem, flash-in-the-pan tech fads and trends may just be the way to achieve that. With the right tools, you can associate your SMB with popular new technologies. These are our five tips on how to cash in on things as silly
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Taking work home, or practically anywhere, has never been easier. The bring your own device (BYOD) strategy has become a popular approach for many businesses to conduct work more efficiently and flexibly. But this strategy is not without risks. BYOD, if not implemented correctly, can make your system susceptible to a number of attacks. Here
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Your service provider, tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Unfortunately, that kind of longevity in developing continuity plans can result in some providers overlooking or underestimating certain issues. Here are some of them. Over-optimistic testing The initial testing attempt is usually the
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It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. To maximize your tweets’ exposure, consider these 7 ways to increase your retweets. Schedule your tweets There is absolutely no point in tweeting out any
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When one cyberattack is stopped, another more powerful variant almost always takes its place. It happens all the time with ransomware, computer viruses, and Trojan horses. Recently, this has become the case with Spectre attacks, which exploit a fundamental flaw in modern computer chips. Here’s everything you need to know. Spectre 101 For those who
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